Corporate Responsibility

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CSR refers to the way in which businesses regulate themselves in order to ensure that all of their activities positively affect society as a whole. CSR policies aim to guarantee that companies work ethically, considering human rights as well as the social, economic and environmental impacts of what they do as a business.

Midland Tyres Services is committed to ensuring that as a business are work is conducted as ethically, considering human rights as well as the social, economic and environmental impacts of what they do as a business as possible by following the below policy.

In addition, we believe in giving back to our local area and to the community at large and have set out below a number of initiatives which we have undertaken in 2019 and 2020. We will continue to support and carry out further initiatives in 2021 and beyond.

Who we are and what we do

Midland Tyre Services - Ireland's leading supplier of truck, agri and off-the-road (OTR) tyres. Expertise in fleet management and through our maintenance programs as well as the 24-hour Ireland-wide truck breakdown service and truck blow outs.

We pride ourselves on being Ireland's Number One destination for anyone seeking quality, expertise, unrivalled customer service and innovation.

We believe as a business in supporting worthy causes and those in need. In 2020 we carry out a number of activities, with the involvement of staff, suppliers, customers and friends of Midland Tyres to give back to the Community. These included:

  • In July 2020 staff at Midland Tyre undertook a series of challenges, with the company donating €250 for each one completed. Customers and members of the public could also text to donate €4.
  • The challenges included the egg, sugar and shot challenge, the press up challenge, the ice bucket challenge and the hurling ball challenge, all of which took place at Midland Tyre Services in Co. Laois. The fundraiser raised over €10,000 for Pieta House the suicide and self-harm crisis centre.
  • In November 2020 the staff of Midlands grew moustaches for Movember. This included an online vote every week for the “dustbuster of the week” and we raised over €10,000 for Movember is a charity tackling men’s health on a global scale, year round.
  • As part of our Movember initiative the Company matched the public donations to Movember and donated over €10,000 to Cork Penny Dinners, one of Cork’s oldest caring charitable organisations who help those in need. Cork Penny Dinners provide hot nourishing meals daily. In addition, sandwiches, biscuits, fruit and juice are also available to take away as an evening meal

Midland Tyres has been based in Borris in Ossory for over 20 years and we are committed to maintaining and expending our presence in Borris-in-Ossory

  • We believe in supporting the surrounding community by employing local people.
  • We support our staff in training and hope to allow them to develop their career.

At Midland Tyres we understand that we have a major impact on our customers environmental policy. We always aim to provide our customers with the very best tyres to suit their use case. By doing this we are able to positively impact our customers fuel consumption as well as their waste production. We aim to get 4 lives out of each tyre by recutting and rethreading policies. The ultimately reduce, reuse, recycle policy. Once a tyre becomes end of life, we dispose of using licensed recyclers -and these tyres find a new use in playground surfaces or insulation products.

We are committed to managing our business in a way that is both socially and environmentally responsible and to making a difference for our planet and in our communities. This commitment extends to the goods and services we purchase and to the choice of suppliers with whom we work.

We hold our suppliers to the same high standards of social responsibility that we hold ourselves. To ensure they recognize and uphold these standards, we have developed a Supplier Code of Conduct. We support this code by conducting supplier assessments.

The code reflects Midland Tyre Services values and vision for the future and our expectations of our suppliers, including acting ethically and with integrity, maintaining data privacy and security, reducing environmental impact, and providing working conditions that support safety, well-being, and health.

Our sustainable procurement strategy, along with our Sustainable Procurement Policy, supports social responsibility within our firm while driving high standards of environmental and social responsibility among our suppliers and more broadly across business and society. It is one of the many ways we work with people and organizations beyond our firm to practice and promote social responsibility.

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